Nevada State College is poised to rebrand itself as a university — a first for any of Nevada’s eight public institutions if higher education officials approve the request next week.
The Board of Regents for the Nevada System of Higher Education (NSHE) is set to vote on the name change on Friday, in the culmination of more than three years of exploratory efforts by Nevada State to make the switch.
Founded in 2002 as a dedicated four-year college filling the void between the state’s two research universities and its four community colleges, the Henderson-based Nevada State has billed itself as a teaching and degree-oriented alternative to get a bachelor's degree, and an institution that provides more access to historically disenfranchised students and places fewer research pressures on faculty.
In interviews and in meeting materials submitted to regents, Nevada State administrators have stressed that none of that mission will change, and that the upcoming vote is simply a name change — nothing more, nothing less.
“We have two outstanding [research] institutions in the state — we don't want to be that,” NSC President DeRionne Pollard said in an interview. “We have four phenomenal community colleges — we don't want to be that. We operate in a space by ourselves, and we want to own that space.”
So why is it happening now?
“The marketplace has evolved,” Pollard said.
What’s in a name?
For years, the school has been among the state’s fastest growing, with headcounts more than doubling from about 3,200 in 2011 to more than 7,200 in 2022. Much of that growth has been centered among part-time students, however, as full-time equivalent enrollment, though also more than doubling, has only increased from 2,000 to roughly 3,900 in the same time period.
At the same time, the lines between “college” and “university” have muddied in Nevada, as one has no longer become interchangeable with the other. The two-year Community College of Southern Nevada — decades older than NSC and more than four times its size by enrollment — became simply the College of Southern Nevada in 2007, with an acronym, CSN, now the inverse of its four-year cousin.
All the while, NSC has remained a relatively niche institution in the grand scope of Nevada’s colleges and universities, far from the household status of either UNR or UNLV.
“It’s not a negative thing to say, but Nevada State College is still not known to a lot of people in our state,” Laura Naumann, a psychology professor at NSC, said. “We're still kind of out, in a corner on the way to Boulder City, out of the way … it's not a brand name.”
In the last several years, a push toward a renaming of the institution has stayed on the college’s radar, as advertising and logos began minimizing “college” and emphasizing the school only as “Nevada State.”
But the push intensified in 2019 under then-President Bart Patterson, who commissioned a survey and focus groups to explore a switch. The survey found roughly two-thirds of students thought a “university” degree was worth more than a “college” degree.
Pollard, who took on the Nevada State presidency following Patterson’s departure in 2021, echoed the findings in saying that the public sentiment of the institution’s name suggests that “university means something more” — and that tangible benefits will follow as a result.
That includes everything from a perception boost to an expected uptick in enrollment of first-year students of as much as 5.2 percent over five years — a small number in real terms, but a relatively major boost in a system where enrollment has sputtered in the post pandemic and fell 2.3 percent between 2021 and 2022.
Students have largely backed the switch, usually citing the relative value of having “university” on a resume or transcript compared to “college.” Tessa Espinosa, the student body president at NSC and a first-generation student aiming for law school, said that change “mattered a lot” for students, especially for graduating students concerned with the value of their bachelor’s degree in the job market.
But she said it would also help delineate precisely what NSC is for incoming students, some of whom may not be familiar with the state’s higher education system.
“When you hear ‘CSN,’ they automatically correlate the two [institutions], thinking ‘oh it’s automatically two-year,” Espinosa said. “When you do have the university name, it does change students' perceptions, especially from different backgrounds.”
But even with an undercurrent of excitement for the name change permeating the college’s students and faculty, not every question about what this change could bring has yet been answered.
The labor question
If any group harbors concerns — despite excitement— about the name change, it is Nevada State’s faculty.
Though several faculty members who spoke to The Nevada Independent signaled cautious optimism, they also raised outstanding concerns that promises from the administration — especially regarding the institution's teaching-focused mission — must still be kept as action, not words.
One early faculty concern stretching back to the initial name-change proposal under President Patterson, according to Naumann, was that the name change could fundamentally shift the teaching mission of NSC more toward research and scholarship.
“We are required to do scholarship, but it is not at the same level as UNLV and UNR,” Naumann said. “And with that, we also don't receive the same types of resources that those institutions do. And so again, my personal pause to learning about this potential change was what will this do for our recruitment efforts? If faculty see the name “university” and have those expectations of a university we'll have XYZ resources to help me do my work?
Naumann also said that much of her concerns have been allayed by administrators in the years since the name change was first floated. But Molly Appel — an assistant professor of English at Nevada State who called the name change an “exciting prospect” — still wonders how the shift to “university” may alter the payment philosophy, if at all.
Per the higher education system’s existing salary schedule, employees of equal rank are paid less across the board at NSC compared to the two universities, with a lowest-level instructor position, for instance, pulling in about $6,700 less in the same 12-month period.
“Why is it that in people's minds that ‘university’ has that kind of clout and prestige and stature?” Appel said. “It's because of the kinds of access, the kinds of teaching and the kinds of expertise that people get as a result of that. And that is about research, but it's about faculty labor and how that labor is valued.”
At the same time, faculty and employees across all levels of NSHE have bristled for months or even years at limited advancement opportunities and small, often irregular pay increases that have now been swallowed up by surging inflation and runaway housing costs. That includes both a new 1 percent merit raise pool that has also squeezed hiring budgets for Nevada institutions, as well as a 1 percent cost-of-living increase approved by lawmakers last year.
“The role that our contingent faculty have in our work is the bedrock of our successes as an institution,” Appel said. “Shouldn’t questions of compensation, workload and workplace safeguards, and supports for them, be forefront in our work of imagining an equitable teaching university?”
At meetings with faculty discussing the name change, administrators have so far avoided directly addressing compensation issues — Appel described it as having “not seemed to be part of this grand imagining.”
In addressing how the change could affect faculty, Pollard told The Nevada Independent that the switch to university would validate the pride in the mission of Nevada State as a teaching institution, as well as boost recruitment opportunities by shedding the dominant perception of “college” as either a community college or liberal arts college.
“I think the fact that Nevada State University has the ability to help validate the work they do, help them expand their ability to recruit the best talent to join them, and I think at the end of the day, it also has the ability to help recruit more students at institutions,” Pollard said. “I think that's a win for our faculty.”